What to Wear this Halloween: Advertising Agency Edition

Does your office get into the Halloween spirit when October rolls around? Whether you decide to throw a party, head to a haunted house, dress up for work, or just eat your weight in bite-sized candy bars, Halloween is the perfect time to celebrate all things spooky.

If you’re still stuck on what to wear on this ghostly holiday, don’t fret! Here is a complete list of costumes you can wear based on your role within an advertising agency:

Copywriter – Zombie
This is an easy one for copywriters, most the time they are already halfway to this look! Just give them 500 pages of copy to proofread and remove their caffeine; tada! You’ve got yourself a great zombie getup.

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PR Director – Superhero
While PR pros wear many hats, one that they don so often is the crisis manager. Who do you turn to when your brand or your client’s brand is in crisis? There is only one true hero who can turn this unfavorable press around and ensure the brand name is not tarnished. I mean, PR professionals are everyday superheroes regularly, am I right?

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Creative Director – Pirate
The Creative Director is the Captain of the art department ship. Along with his crew, the creative director works tirelessly to brave the rough waters of client art requests. While the creative director may not pillage and plunder like your average pirate, the two have one commonality: they are out-of-the-box thinkers.

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Graphic Designer – A “This is my Costume” t-shirt
The greatest tool in a graphic designer’s wheelhouse is their imagination. These creatives tend to stray from the norm. What’s the most obscure costume one could wear on Halloween? No costume at all! Of course, designers will also love the simplicity of this costume – less is always more.

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Account Executive – Prisoner
As the mantra goes, “the client is always right.” The Account Executive lives by this law daily, and aims to provide the client with the best possible work for their specific goals. Where her coworkers may have a little more creative freedom, the Account Exec. will ensure that anything leaving her desk is approved by her bible – the client’s brand book.

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Social Media Manager – Snapchat Filter
As the trendiest member of the marketing team, the Social Media Manager is hip to the latest crazes. Not only will the social media manager be able to use #nofilter on all her Halloween Instagram photos, she will also be among the most relevant costumes this year.

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HR – Referee
Human Resources are there to keep all employees in line. Much like a referee, the HR department mediates employee relations and makes sure everything is running smoothly on a day-to-day basis; and this holiday, they even get an obnoxious whistle to keep everyone well-ordered!

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Intern – Ghost
The intern is like the silent force that helps you get all your projects complete. While they don’t always get to do the most glamourous work, they help you with the nitty gritty details that are needed on any campaign. Plus, after about a semester with the company they effectively disappear (aka “ghost” you) in order to return to their normal studies.

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BONUS*

Client – Angel or Devil
All of our clients come to us as perfect angels; but every once in a while, that devilish side can make an appearance.  It’s up to you and your team to make sure their angelic side comes out. A happy client makes for a happy agency.

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I hope you were able to get some great costume ideas for Halloween this year. Do you have any to add to the list? Leave your ideas in the comments! Have a safe and happy Halloween.

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Ten things I miss most about being an Art student

I graduated from the University of Nevada, Reno in one of the most coveted Journalism schools, The Reynolds School of Journalism. I studied everything from broadcast to graphic design, PR, copywriting, and strategic marketing. While my biggest passion was in advertising at The Reynolds School, I received a minor in Art. You may say that art goes very well coupled with a degree in marketing, and to an extent you would be correct! I learned all the programs through my art classes, and everything about good design; however, my art projects were always completely different than anything I ever did at The Reynolds School. I had a lot of fun times and weird experiences in my art classes, and I’d like to share with you the top 10 moments of my career as an art student:

1. Building a giant wolf

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Your font horoscope

As a writer and designer, I tend to spend a lot of time obsessing over font style. There are some styles that I prefer over others, and some styles that should just be eliminated from existence immediately. Type faces can range from crazy eccentric to super dull, and the font you use on a day to day basis can say a lot about you as a person. Here are some different type faces, and what they could potentially say about you.

*Disclaimer* If this offends you users of fonts that I despise, my deepest condolences.

1.

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You’re a classic guy/gal. You like to keep things simple and clean, and you have a great eye for detail. You like consistency in your life, and change is a very terrifying yet exciting idea. You don’t like to stand out too much, but you always need your voice to be heard.

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