Raising money for a cause can be difficult if you don’t have the right tools. The medium of online fundraising is an ever growing area, and there are a few things to keep in mind when embarking on an online fundraising campaign.
The first essential component to an online fundraising campaign is to establish a goal. When donors and organizations have a clear goal in mind, it’s easier to raise funds to meet that goal. Goal setting also gives the organization a quantifiable metric to compare results. What gets measured can always be duplicated or improved, so the efforts for next time can be that much more effective.
Does your office get into the Halloween spirit when October rolls around? Whether you decide to throw a party, head to a haunted house, dress up for work, or just eat your weight in bite-sized candy bars, Halloween is the perfect time to celebrate all things spooky.
If you’re still stuck on what to wear on this ghostly holiday, don’t fret! Here is a complete list of costumes you can wear based on your role within an advertising agency: Continue reading →
The media is unpredictable. A hot button issue one day will likely be old news the next. With these ever changing preferences, it can be difficult to latch on to what’s trending at any given time. This is exactly what PR professionals are doing on a daily basis. In order to obtain news placements for your clients, you have to know what’s currently in the news. So how do you make a press release, pitch, or story idea “newsy” Continue reading →
While I was working as an intern at John Ascuaga’s Nugget Casino Resort, I met a woman named April who was hosting an event during the Best in the West Rib Cookoff. April exemplified everything that was happy and successful. She was “goals.” I held on to that image of her long after she boarded her flight back to Tennessee, and every misstep in my career path, I would think about April and remember that with hard work, I would land myself the successful career that I wanted. I was recently promoted, and decided I needed to tell April of what she had done for me. Continue reading →
I graduated from the University of Nevada, Reno in one of the most coveted Journalism schools, The Reynolds School of Journalism. I studied everything from broadcast to graphic design, PR, copywriting, and strategic marketing. While my biggest passion was in advertising at The Reynolds School, I received a minor in Art. You may say that art goes very well coupled with a degree in marketing, and to an extent you would be correct! I learned all the programs through my art classes, and everything about good design; however, my art projects were always completely different than anything I ever did at The Reynolds School. I had a lot of fun times and weird experiences in my art classes, and I’d like to share with you the top 10 moments of my career as an art student:
Before you even fill out an application, there are several things you must do to prepare yourself in searching for a job. Here is my list of the 5 most important items to prepare before you begin your job search: